Think NIL
Scholar. Leader. Athlete.
Empowering the next generation to think critically, lead boldly, and compete ethically—in education, athletics, and beyond
NIL is not just about compensation—it’s about comprehension. It’s understanding one’s value as both a student and an individual.”
Dr. Devin eLaughter
Think NIL
What is NIL?
NIL stands for Name, Image, and Likeness—elements of every athlete’s personal brand. It represents the right of publicity, empowering student-athletes to benefit financially from their own identity while maintaining educational integrity.
